That is $60 off. With a Target redcard you can knock off another 5%, about $12, and get free shipping if ordering online ($227.99 with the discount).
I can not seem to find out how long this price is going to last.....
Also amazon has tons of Wii U stuff on sale right now.
Black Ops 2 normally $59.99 is going for $28.99
NSMBU is $39.99
Nintendoland is $33.06
Sonic Racing Transformed is $26.42